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Learners must have a Facebook account and an Instagram account helps. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable.
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You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is.īy the end of this course, you will be able to: You’ll learn what social media marketing entails, including the history and the different social media channels that exist. This course lays the foundation of social media marketing.
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